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Guide to Corporate Design & Identity

In Designing Brands, the team at Creative Voyage takes a behind-the-scenes look at eight studios that create some of the world’s most compelling visual identities.

In addition to the largest projects of these independent agencies, the book contains extensive interviews with their leaders and employees. This select group of industry experts tells intimate details about their processes and the art of working with rationality, thoughtfulness and intuition.

Divided into chapters - discovery, direction, typography, illustration, photography, design, digital and physical - Designing Brands is based on the essential elements of this creative practice. But at its core, this book is about the community and the designers, strategists, animators, illustrators, stylists, photographers and tastemakers who join forces to bring brand universes to life.

Features:
Full color, hardcover, thread-stitched
Dimensions:
21 × 26 cm
Scope:
240 pages
Language:
English
ISBNs:
978-3-96704-122-4

Designing Brands. A collaborative approach to creating meaningful identities

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Guide to Corporate Design & Identity

In Designing Brands, the team at Creative Voyage takes a behind-the-scenes look at eight studios that create some of the world’s most compelling visual identities.

In addition to the largest projects of these independent agencies, the book contains extensive interviews with their leaders and employees. This select group of industry experts tells intimate details about their processes and the art of working with rationality, thoughtfulness and intuition.

Divided into chapters - discovery, direction, typography, illustration, photography, design, digital and physical - Designing Brands is based on the essential elements of this creative practice. But at its core, this book is about the community and the designers, strategists, animators, illustrators, stylists, photographers and tastemakers who join forces to bring brand universes to life.

Features:
Full color, hardcover, thread-stitched
Dimensions:
21 × 26 cm
Scope:
240 pages
Language:
English
ISBNs:
978-3-96704-122-4